Alongside the Mantashyants Global EXPO 2024, the Real Business Conference was also held, focusing on six of the most influential and important sectors of the Armenian economy:
-Franchising,
-construction,
-tourism,
-manufacturing,
-retail,
-HoReCa.
Attendees had the opportunity to hear success stories from 12 of Armenia's most prominent companies directly from their founders, as well as participate in six sectoral panel discussions over the course of 14 hours.