How to Protect Your Brand, Technology, and Content
30 Oct 2025
In business, the most valuable assets are often those that don’t appear on the balance sheet — the brand, technology, and content.
A meeting was held at Mantashyants Business Club with Vanik Margaryan, partner at AM Law Firm, attorney, and patent attorney.
Topic: “How to protect your brand, technology, and content so as not to lose your market, investment, or partner during growth.”

During the discussion, participants received a practical guide on how to build effective intellectual property protection, covering:
- trademark registration and international expansion,
- tools of the Madrid System and proper prioritization,
- industrial designs, copyright, and contractual protection.
This meeting once again emphasized that sustainable business growth begins not only with strategy but also with protection.